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Webinar tip · 22 October 2026

Candidates who research you on Glassdoor are 50–60% more likely to be hired

Radancy's candidate-journey data suggests people who check Glassdoor are more considered candidates, and much more likely to be hired.

Steve EhrlichSVP Global Client Development, Radancy

Many employers worry that review sites put candidates off. Steve Ehrlich of Radancy shared data that points the other way.

More research, better candidates

Radancy's candidate-journey data found that people who visited Glassdoor during their search tended to use several sources of information about the role. They were more considered candidates, and somewhere between 50% and 60% more likely to be hired, not just to apply.

The reason: they had done the discovery and the learning. Candidates are checking you out before they ever come to you.

What to do this week

  • Read your own Glassdoor page as a candidate would.
  • Reply to recent reviews, positive and negative, in a measured way.
  • Make sure your careers site answers the questions candidates are clearly asking there.

These figures are Radancy's own data, shared in the webinar, rather than a published study.

Read the clip transcript

And one of the things that we found about Glassdoor, the people that actually visited Glassdoor in particular tended to visit multiple sources of information about that particular role. And more importantly, when they visited that particular platform, there are more considered candidates and they were somewhere between 50 and 60% more likely to be hired not to apply, but to be hired, because they had had the opportunity to do the discovery, to do the learning. And again, as we know, they're checking you out before they even come to you.

From the webinar · Mar 2023

Early Careers & Gen Z: making every connection count

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